The novel idea is a bold step towards
harnessing the huge untapped potential in sports from the developmental and
marketing points of view.
Beyond its universal appeal which
transcends all known and apparent geographical and ethnic boundaries, sports business
is not only lucrative but also offers multiple streams of income to thousands
of business concerns across different sectors of any economy. GTI's aspiration
is to help deliver a project that will serve as a one-stop shop for all
stakeholders whose common aspiration is to see sports in Nigeria attain new
heights of development leading to a united people and stronger economy.
In the sports sector where others see
challenges, GTI has dared to see possibilities. In the words of the Group Managing
Director/CEO, Mr. Abubakar Lawal, "Because funding has always been a
challenge to the growth of sports in Nigeria, we intend to harness the various resources
through innovative financial schemes and help build a very vibrant football
economy in the sports ecosystem. To achieve this, we have created a unique
model focusing on sports business because football is a multibillion-dollar business
in other climes and we intend to replicate the same in Nigeria”.
He further enthused, "The fund would
be an enabler that will facilitate wealth creation for our citizens and
collective prosperity for our nation"
The launch event is slated for Tuesday,
22nd March, 2022. The event will have in attendance sports
administrators, prospective investors and key stakeholders in the sports world,
thus Nigerian and by extension African sports is set to be the biggest winners.
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