Courtesy of Partners & Sponsors, Delegates to Pay Less for Xperiential Marketing Conference.

Thanks to partners and exhibitors, delegates to the maiden edition of the Xperiential Marketing Conference can now enjoy a 20% discount in registration fees. The conference which is powered by Redbutton International in conjunction with the Experiential Marketing Forum USA will hold in Lagos on 28-29 June, 2013.

The XMC is aimed at empowering marketing executives to develop strategies that not only deliver their brand message, but immersive, powerful experiences that forge connections and evoke the right emotions in consumers.

Participants will benefit from the knowledge of International renowned experiential methodology strategists like Erik Hauser (Founder Experiential Marketing Forum, Founder IXMA (International Experiential Marketing Association) Global Speaker and Thought leader on experiential methodology) and Max Lenderman, (Executive Creative Director MDC Partners ‘The Arsenal, Team Enterprises, Director OuterActive at Crispin, Porter + Bogusky, Author, Global Speaker on subjects of strategic branding, experiential marketing and emerging global business trends).

Other notable speakers expected at the conference are Folake Ani-Mumuney, (head, marketing and corporate communications, First Bank of Nigeria Plc, one of Nigeria's leading financial institutions) and Dele Anifowose, (a marketing veteran who is the marketing director, Cadbury Kraft Foods, Nigeria).

The Conference which is expected to become the largest annual experiential marketing conference and exhibition in Africa, inviting international participants from America, Europe and Asia, will attract strong opinion leaders and key influencers in the marketing communications industry including Company Directors, CEOs, Marketing Managers, Brand and Communications Managers, Account Directors alongside entrepreneurs and SMEs.

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