The Lagos State Chapter, the flagship branch of the Nigerian Institute of Public Relations, NIPR, recently unveiled programme of activities for the activation of the Lagos Public Relations Week and Annual General Meeting.
According to the image making body of professionals chartered to regulate as well as direct its development and the practice, the theme of this edition of the Lagos Public Relations Week is: Exemplary Leadership: Public Relations Art for Nation-State Building, and is scheduled to start from May 24 to June 2, 2017.
L – R: General Secretary, Lagos NIPR, Thelma Okoh, Chairman, Planning Committee, Lagos Public Relations Week 2017, Babajide Benson, Chairman, Lagos NIPR, Olusegun McMedal, and Chief Consultant/CEO, TPT International, Adetokunbo Modupe at the Media Briefing announcing the Lagos Public Relations Week at the Elomaz Hotel, Lagos recently.
The curtain raiser for the Week is the ‘University PR Challenge’ which will feature Mass Communication students of Pan Atlantic University, University of Lagos, Lagos State Polytechnic, Yaba College of Technology, CALEB University and Lagos State University. The challenge in public speaking centered on the theme of the PR Week. It will hold on May 24, 2017. It aims to discover talents, capacitate and develop their oratory skills and professional grooming.
This will be followed by the PR Buddies Invitational Football Tournament; a five-aside invitational competition featuring Advertising Practitioners Council of Nigeria, National Institute of Marketing of Nigeria, Nigerian Institute of Management and Nigerian Institute of Public Relations, at the Astroturf pitch of Lagos Country Club, Ikeja on May 27, 2017. There will also be Health Check-up and Awareness Walk for Autism Spectrum Disorders (ASD).
This would be followed by a thought leadership lecture on the theme: Exemplary Leadership: Public Relations Art for Nation-State Building. This will hold at the MUSON Centre on May 31, 2017. The Annual General Meeting of the Chapter will hold after the lecture.
To cap it all, there will be dinner with corporate Lagos; a special fundraising gala towards the building of a secretariat for Lagos NIPR. The dinner will bring together all the professionals occupying public relations roles in the public and private sector to give life to the dream of having a befitting edifice for the Chapter.
Speaking at the press briefing to unveil the programmes, Olusegun McMedal, Chairman of Lagos NIPR, explained that the Lagos PR Week is part of the Chapter’s effort to connect with political leadership to rethink socio-political development approaches on hand and to up the status quo ante of public relations profession in Lagos being the PR Capital of Nigeria. “We have a duty to stimulate new thinking through quality discuss and engagement,” he said.
For the Chairman of the Planning Committee, Lagos Public Relations Week, Jide Benson, “The mandate given to my Committee by the Chapter was to do something different, to create properties that will enable the Chapter to reach out to members and stakeholders. We have resolved to change the narratives and deepen stakeholders’ appreciation for the practice of public relations with this edition of the Lagos PR Week. I am thrilled that we have earned the confidence and support of TPT International; a leading public relations firm in Nigeria.”
Mr. Adetokunbo Modupe, Chief Consultant and CEO, TPT International, stated, “We are happy for the opportunity to play a part in the activation of these laudable programmes that lend a voice to nation-state building. As a firm, we have always been in the forefront of raising the bar of the public relations practice hence this partnership is another demonstration of our support for the growth of public relations practice in Nigeria’.
The Lagos Public Relations Week is a week-long, high-calibre event that serves the public relations and communications professionals and stakeholders in excitingly impactful ways.