Outdoor: OYSAA Adopts Public-Private Partnership

In its bid to further improve the outdoor life and aesthetic beauty of the State, the Oyo State Signage and Advertisement Agency (OYSAA) has adopted the Public Private Partnership (PPP) initiative. This, the Agency said, is necessary in view of the meager resources available to the State Government and its thirst in providing excellent social service delivery.
Speaking against the backdrop of the 1st year celebration of the Agency, the Director-General, OYSAA, Mr.Yinka Adepoju, said that areas being considered for the PPP initiative are: provision of solar powered street light poles;  construction of ultra modern bus shelters (bus stops); installation of advert-based street directional signs and house numbering exercise; branding of newly acquired government buses,  branding of public places like parks and gardens, markets, garages and round abouts and  deployment of LED electronic video display boards in strategic locations of the state capital to which concessional approvals have already been granted to about ten practitioners.
“A practical demonstration of this is what you see on Parliament Road leading to the State Secretariat.  This is the first of its kind, more of such are under construction and very soon will emerge and add value to the global beautification exercise currently going on around the State. This initiative no doubt has the capacity to greatly enhance the environment and increase the State’s revenue generation drive whilst reaping the benefits of business efficiency,” he said. Taking a panoramic view of the past one year, Adepoju said: “For us at Oyo State Signage and Advertisement Agency, I make bold to say that Oyo State is well on her way to achieving environmental standards and best practices, a novel trend which other States are already emulating. In our one year of existence as a regulatory agency, we have successfully cleaned up the major routes in Ibadan ditto Oyo and Ogbomoso by removing sub standard, dilapidated, dangerously and badly positioned billboards.  These cities are now clean, very calm and wearing new looks.”

“We hope to replicate this in other major towns of the State especially now that the State Government has graciously approved for our Agency new set of operation equipment.  This development has positively enhanced our performance level,” he added .Part of what the Agency has achieved  so far according to him include; registration of outdoor practitioners in line with agreed categories; regularization of 1st Party and 3rd Party structures, removal of illegal boards and structures; creating an outdoor advertisement environment of a world-class standard as billboard is now environment -friendly in Oyo State; Others include; effective sensitization of the industry players and the general public; creation of a well-defined data base with records of every Signage and other Advertisement Structures in Oyo State; smooth and seamless deployment of modernized structures and landscaping the surrounding areas of such; creation of more environmentally complementing outdoor advertising formats which have assisted greatly in the area of revenue generation.
In its bid to further improve the outdoor life and aesthetic beauty of the State, the Oyo State Signage and Advertisement Agency (OYSAA) has adopted the Public Private Partnership (PPP) initiative.This, the Agency said, is necessary in view of the meager resources available to the State Government and its thirst in providing excellent social service delivery.
Speaking against the backdrop of the 1st year celebration of the Agency, the Director-General, OYSAA, Mr.Yinka Adepoju, said that areas being considered for the PPP initiative are: provision of solar powered street light poles;  construction of ultra modern bus shelters (bus stops); installation of advert-based street directional signs and house numbering exercise; branding of newly acquired government buses,  branding of public places like parks and gardens, markets, garages and round abouts and  deployment of LED electronic video display boards in strategic locations of the state capital to which concessional approvals have already been granted to about ten practitioners.
“A practical demonstration of this is what you see on Parliament Road leading to the State Secretariat.  This is the first of its kind, more of such are under construction and very soon will emerge and add value to the global beautification exercise currently going on around the State. This initiative no doubt has the capacity to greatly enhance the environment and increase the State’s revenue generation drive whilst reaping the benefits of business efficiency,” he said. Taking a panoramic view of the past one year, Adepoju said: “For us at Oyo State Signage and Advertisement Agency, I make bold to say that Oyo State is well on her way to achieving environmental standards and best practices, a novel trend which other States are already emulating. In our one year of existence as a regulatory agency, we have successfully cleaned up the major routes in Ibadan ditto Oyo and Ogbomoso by removing sub standard, dilapidated, dangerously and badly positioned billboards.  These cities are now clean, very calm and wearing new looks.”
“We hope to replicate this in other major towns of the State especially now that the State Government has graciously approved for our Agency new set of operation equipment.  This development has positively enhanced our performance level,” he added. Part of what the Agency has achieved  so far according to him include; registration of outdoor practitioners in line with agreed categories; regularization of 1st Party and 3rd Party structures, removal of illegal boards and structures; creating an outdoor advertisement environment of a world-class standard as billboard is now environment -friendly in Oyo State; Others include; effective sensitization of the industry players and the general public; creation of a well-defined data base with records of every Signage and other Advertisement Structures in Oyo State; smooth and seamless deployment of modernized structures and landscaping the surrounding areas of such; creation of more environmentally complementing outdoor advertising formats which have assisted greatly in the area of revenue generation.
In its bid to further improve the outdoor life and aesthetic beauty of the State, the Oyo State Signage and Advertisement Agency (OYSAA) has adopted the Public Private Partnership (PPP) initiative. This, the Agency said, is necessary in view of the meager resources available to the State Government and its thirst in providing excellent social service delivery.
Speaking against the backdrop of the 1st year celebration of the Agency, the Director-General, OYSAA, Mr.Yinka Adepoju, said that areas being considered for the PPP initiative are: provision of solar powered street light poles;  construction of ultra modern bus shelters (bus stops); installation of advert-based street directional signs and house numbering exercise; branding of newly acquired government buses,  branding of public places like parks and gardens, markets, garages and round abouts and  deployment of LED electronic video display boards in strategic locations of the state capital to which concessional approvals have already been granted to about ten practitioners.
“A practical demonstration of this is what you see on Parliament Road leading to the State Secretariat.  This is the first of its kind, more of such are under construction and very soon will emerge and add value to the global beautification exercise currently going on around the State. This initiative no doubt has the capacity to greatly enhance the environment and increase the State’s revenue generation drive whilst reaping the benefits of business efficiency,” he said.
Taking a panoramic view of the past one year, Adepoju said: “For us at Oyo State Signage and Advertisement Agency, I make bold to say that Oyo State is well on her way to achieving environmental standards and best practices, a novel trend which other States are already emulating. In our one year of existence as a regulatory agency, we have successfully cleaned up the major routes in Ibadan ditto Oyo and Ogbomoso by removing sub standard, dilapidated, dangerously and badly positioned billboards.  These cities are now clean, very calm and wearing new looks.” “We hope to replicate this in other major towns of the State especially now that the State Government has graciously approved for our Agency new set of operation equipment.
This development has positively enhanced our performance level,” he added .Part of what the Agency has achieved  so far according to him include; registration of outdoor practitioners in line with agreed categories; regularization of 1st Party and 3rd Party structures, removal of illegal boards and structures; creating an outdoor advertisement environment of a world-class standard as billboard is now environment -friendly in Oyo State; Others include; effective sensitization of the industry players and the general public; creation of a well-defined data base with records of every Signage and other Advertisement Structures in Oyo State; smooth and seamless deployment of modernized  structures and landscaping the surrounding areas of such; creation of more environmentally complementing outdoor advertising formats which have assisted greatly in the area of revenue generation.

Source:mydailynewswatchng

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